From idea to product—The Bark talks to a successful start-up about getting the ball rolling
Denny Hamill is the owner, CEO and co-inventor of iFetch, makers of automatic ball launchers that provide dogs the ability to play fetch to their heart’s content. The award-winning, family-owned company launched the iFetch from a highly successful Kickstarter program in 2013 and quickly gained media attention, sales and a host of fans. Their family of products now includes iFetch Too (for large dogs), iFetch Frenzy (featuring a more interactive design) and iDig (an interactive digging toy). Denny’s grandson, Grant Hamill, is credited as co-inventor of the product, who along with the family dog Prancer, helped inspire the iFetch concept.
The Bark: How did you come up with the idea for iFetch?
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